Federal Politics: Liberals trail CPC by six points in vote intention; but Poilievre lags Trudeau in likeability

by David Korzinski | March 15, 2023 9:00 pm

Trudeau’s approval declines to 37 per cent, but only one-third have favourable view of Poilievre

March 16, 2023 – Weeks of questions over potential foreign interference in Canadian elections – and the federal government’s handling of the issue – have taken their toll on the approval of Prime Minister Justin Trudeau, but perception problems for the Conservatives in key battlegrounds – Quebec and major urban centres – leave the questions as yet unanswered over whether the CPC can capitalize on its lead in vote intention.

New data from the non-profit Angus Reid Institute, canvassing almost 5,000 Canadians, finds Trudeau’s approval (37%) has slipped six points in the last three months. And even though the Liberals trail in vote intent almost everywhere in the country (35% CPC to 29% Liberal overall), CPC party leader Pierre Poilievre lags in likeability, while his party lags in must-win areas.

Trudeau is much more positively appraised in Quebec (36% to 24%), and slightly more so in Ontario (41% to 34%) and British Columbia (38% to 33%), than Poilievre. The CPC continue to have ground to make up in Quebec, as they (21%) find themselves behind the Liberals (28%) and Bloc Québécois (33%).

There continues to be a demographic divide between the two political rivals. The CPC would earn a plurality of votes from men of all ages if an election were to be held tomorrow as Poilievre is viewed much more favourably among men (43%) than women (25%), although he has made incremental progress on this front. The Liberals lead in vote intent among only one demographic – women over the age of 54 – despite Trudeau’s higher approval among women.

Another issue for Trudeau and the Liberals in the party’s third term in power is the fatigue factor. The party’s 2021 supporters are less likely than other partisans to say they will vote Liberal again if an election were held tomorrow. Three-quarters (73%) of those who voted Liberal in 2021 would repeat their vote, fewer than those who voted CPC (87%), NDP (80%) or Bloc Québécois (86%). For the Liberals, this represents an 11-point decline in vote retention since January 2022.

More Key Findings:


About ARI

The Angus Reid Institute (ARI) was founded in October 2014 by pollster and sociologist, Dr. Angus Reid. ARI is a national, not-for-profit, non-partisan public opinion research foundation established to advance education by commissioning, conducting and disseminating to the public accessible and impartial statistical data, research and policy analysis on economics, political science, philanthropy, public administration, domestic and international affairs and other socio-economic issues of importance to Canada and its world.


Part One: Top issues

Part Two: Approval and favourability

Part Three: Vote intent


Part One: Top issues

Inflation, health care continue to dominate

It may already be three months into 2023, but the problems of 2022 persist in the eyes of many Canadians. As COVID-19 faded as a concern throughout last calendar year, there were two issues[1] front-of-mind for Canadians: inflation, which reached 40-year highs in 2022; and health care, as the system began to crack[2] from faults exposed during the pandemic.


Three-in-five (59%) Canadians believe the rising cost of living to be a top issue facing the country. Half (48%) say the same of health care. Other concerns – housing affordability (27%), climate change (23%), the economy more broadly (19%) – in the top five are selected at much lower rates:

CPC voters more concerned with government spending, taxes, ethics than others

With a federal budget looming at the end of the month, it is supporters of the party sitting in opposition who select fiscal matters at higher rates than others. The deficit (29%) and taxes (28%) are top concerns for approaching three-in-ten of those who voted CPC in 2021. Few past Liberal (3%, 10% respectively) or past NDP (4%, 7%) feel those issues are top worries. Instead, those who voted for those parties are much more concerned with housing affordability (31% Liberal, 35% NDP), the environment (36% Liberal, 35% NDP) and income inequality (30% NDP, 19% Liberal).

Finance Minister and Deputy Prime Minister Chrystia Freeland has revealed little of what’s in the plans as she draws up the budget, though she has made a point of emphasizing the need for fiscal restraint[5].


Part Two: Approval and favourability

Trudeau approval

Prime Minister Justin Trudeau continues to face criticism over his government’s response to allegations of election interference by the Chinese government in Beijing in the last two federal elections. There have been many demands for a public inquiry[7] into the issue, but Trudeau has stopped short of calling one. Instead, he plans to name a special rapporteur[8] to investigate, and asked the National Security and Intelligence Committee of Parliamentarians and the National Security and Intelligence Review Agency to look into the allegations[9].

Related: China, Canada and Challenging Diplomacy: Two-in-three Canadians believe Beijing did attempt election interference[10]

As the controversy swirls, approval of Trudeau has declined since December. Fewer than two-in-five (37%) say they approve of the prime minister’s performance, a decline of six points in three months. Three-in-five (57%) disapprove of Trudeau, while six per cent offer no opinion:

One-third have favourable view of Poilievre

Conservative leader Pierre Poilievre has had problems of his own in recent months. Three CPC MPs met with Christine Anderson, a German member of European parliament who has been accused of minimizing crimes committed by the Nazis[11]. Poilievre released a statement calling Anderson’s views “vile”, “racist’ and “hateful”[12], but said he would not remove the three MPs[13] from caucus, despite only one of them expressing regrets[14] over the meeting. Instead, Poilievre said “what I’m more concerned about is the vile and racist views of the prime minister,”[15] raising the issue of Trudeau’s wearing of blackface prior to entering politics.

Last week, Conservative MP Michael Cooper faced criticism[16] from NDP and Liberal MPs after he made a dismissive remark to Foreign Affairs Minister Melanie Joly in a committee hearing on foreign election interference. The comment was called “shameful” and “inappropriate,”[17] as well as “sexist”[18], by rival MPs. Cooper dismissed the allegations of sexism, and said he would have said[19] the same thing if Joly was a man. Poilievre has made no comment on the matter.

One-third (34%) of Canadians say they view Poilievre favourably, as many (35%) say they have a very negative impression of the CPC leader. Meanwhile, NDP leader Jagmeet Singh (45%) and Bloc Québécois leader Yves-François Blanchet (46%) are viewed favourably by more than two-in-five:

Trudeau, Poilievre, and the demographic divide

The prime minister and opposition leader garner positive impressions from different demographics. For Trudeau, women and Canadians aged 18- to 34-years-old are much more likely to have positive views. For Poilievre, men and Canadians aged 35- to 54-years-old say they view the CPC leader favourably at higher rates than other groups.

Though positive views of Poilievre has changed little among younger women, he has gained four points in favourability among women over the age of 55 since December[20]. This has coincided with a seven-point drop by Trudeau in approval among the same demographic.

Part Three: Vote intent

Despite the deficit in likeability between Trudeau and Poilievre, it is Trudeau’s party that finds itself trailing when it comes to vote intention.

When asked who they would support were an election held tomorrow, more than one-in-three (35%) Canadians said they would vote Conservative. Three-in-ten (29%) Canadians say they would vote Liberal, while one-in-five (20%) would vote NDP:

Provinces and key cities

The 2021 federal election saw the Liberals take 78 seats in Ontario to the Conservatives 37. However, the popular vote was much tighter: 39 per cent for the Liberals to 35 per cent for the CPC. As always, Canada’s most populous province will play a key role whenever the next election comes. Currently, the two main parties are statistically tied in vote intent in that province (37% CPC, 34% Liberal), with a further one-in-five Ontarians (21%) who say they intend to vote NDP.

In Canada’s second largest province, however, the Conservative Party (21%) finds itself behind the Liberals (28%), who trail the Bloc Québécois (33%). The CPC won only 10 seats in the 2021 election in the province, which has proven to be difficult electoral ground for the Conservatives since the modern party formed this century.

Things are brighter for the Conservatives on Canada’s west coast, where the party (34%) find themselves with a six-point lead over the NDP (28%) and a seven-point lead over the Liberals (27%):


The Liberals do, however, have strong current support in the major metropolitan regions of Metro Vancouver, Greater Toronto and Greater Montreal. Pluralities in all three say they would vote Liberal if an election were held tomorrow. Still, it’s worth noting the gap between the Liberals and the CPC who reside in the more suburban “905” belt around downtown Toronto is not nearly as large as it is elsewhere:

Age and gender

A plurality of men of all ages say they would vote Conservative if an election were held tomorrow. The Liberals come in front in vote intention among only one demographic – women over the age of 54. Women aged 35- to 54-years-old are divided equally between the NDP, Liberals and CPC, while more than two-in-five (44%) women under the age of 35 say they would vote for Singh and the NDP:

Vote retention

Approaching nine-in-ten (87%) of those who voted CPC in 2021 say they would again if an election were held tomorrow. Among other 2021 voters, only the Bloc Québécois enjoy as high a level of vote retention (86%). Three-quarters (73%) of past Liberal voters say they would repeat their vote in an upcoming election, the lowest rate of the four major parties:

For the Liberals, this metric has declined by 11 points since January 2022,  before former CPC leader Erin O’Toole was ousted by his party triggering the leadership election that Poilievre won. Retention for the other parties since then has remained consistent, in the case of the NDP and CPC, or grown, in the case of the Bloc:

Survey Methodology:

The Angus Reid Institute conducted an online survey from March 6-13, 2023 among a representative randomized sample of 4,899 Canadian adults who are members of Angus[22] Reid Forum. For comparison purposes only, a probability sample of this size would carry a margin of error of +/- 1 percentage points, 19 times out of 20. Discrepancies in or between totals are due to rounding. The survey was self-commissioned and paid for by ARI.

For detailed results by age, gender, region, education, and other demographics, click here[23].

To read the full report, including detailed tables and methodology, click here[24]. 

To read the questionnaire in English and French, click here[25].

Image – Adam Scotti/PMO; Pierre Poilievre/Facebook


Shachi Kurl, President: 604.908.1693 shachi.kurl@angusreid.org[26] @shachikurl

Jon Roe, Research Associate: 825.437.1147 jon.roe@angusreid.org[27] @thejonroe

  1. two issues: https://angusreid.org/top-stories-part-two/
  2. began to crack: https://angusreid.org/health-care-privatization-perspectives/
  3. Two-thirds now say health care where they live is poor: https://angusreid.org/funding-faceoff-federal-provincial-health-accord/
  4. Public Purists, Privatization Proponents and the Curious: Canada’s three health-care mindsets: https://angusreid.org/health-care-privatization-perspectives/
  5. the need for fiscal restraint: https://www.theglobeandmail.com/politics/article-2023-budget-fiscal-constraint-freeland/
  6. [Image]: https://angusreid.org/wp-content/uploads/2023/03/fed-vote-1.png
  7. many demands for a public inquiry: https://www.bbc.com/news/world-us-canada-64813182
  8. name a special rapporteur: https://www.ctvnews.ca/politics/pm-trudeau-says-foreign-interference-special-rapporteur-to-be-named-soon-as-liberal-filibuster-persists-1.6312566
  9. look into the allegations: https://www.cbc.ca/news/politics/foreign-interference-public-inquiry-1.6769644
  10. China, Canada and Challenging Diplomacy: Two-in-three Canadians believe Beijing did attempt election interference: https://angusreid.org/china-canada-election-influence-interference-trudeau-spy-balloon/
  11. minimizing crimes committed by the Nazis: https://globalnews.ca/news/9509795/pierre-poilievre-condemns-far-right-german-politician-christine-anderson-tory-mp-meeting/
  12. “vile”, “racist’ and “hateful”: https://globalnews.ca/news/9509795/pierre-poilievre-condemns-far-right-german-politician-christine-anderson-tory-mp-meeting/
  13. would not remove the three MPs: https://www.ctvnews.ca/politics/three-conservative-mps-who-met-with-far-right-german-politician-will-stay-in-caucus-1.6300925
  14. one of them expressing regrets: https://www.ctvnews.ca/politics/three-conservative-mps-who-met-with-far-right-german-politician-will-stay-in-caucus-1.6300925
  15. “what I’m more concerned about is the vile and racist views of the prime minister,”: https://www.ctvnews.ca/politics/three-conservative-mps-who-met-with-far-right-german-politician-will-stay-in-caucus-1.6300925
  16. faced criticism: https://www.ctvnews.ca/politics/conservative-mp-called-out-for-shameful-comment-to-joly-during-foreign-interference-hearing-1.6306537
  17. “shameful” and “inappropriate,”: https://www.ctvnews.ca/politics/conservative-mp-called-out-for-shameful-comment-to-joly-during-foreign-interference-hearing-1.6306537
  18. “sexist”: https://www.stalbertgazette.com/local-news/cooper-says-allegations-of-sexism-are-ridiculous-after-exchange-with-joly-6681595
  19. he would have said: https://nationalpost.com/news/politics/melanie-joly-michael-cooper-comments
  20. since December: https://angusreid.org/justin-trudeau-pierre-poilievre-inflation-health-care/
  21. [Image]: https://angusreid.org/wp-content/uploads/2023/03/fed-vote-2.png
  22. Angus: http://www.angusreidforum.com
  23. click here: https://angusreid.org/wp-content/uploads/2023/03/2023.03.16_Fed_Vote_tables.pdf
  24. click here: https://angusreid.org/wp-content/uploads/2023/03/2023.03.16_Fed_Vote.pdf
  25. click here: https://angusreid.org/wp-content/uploads/2023/03/2023.03.16_Fed_Vote_qnnaire.pdf
  26. shachi.kurl@angusreid.org: mailto:shachi.kurl@angusreid.org
  27. jon.roe@angusreid.org: mailto:jon.roe@angusreid.org

Source URL: https://angusreid.org/federal-politics-trudeau-poilievre-cpc-liberals/