Election 2015: Canadians profess decline in international reputation in last decade by margin of 2:1

by Angus Reid | September 27, 2015 9:00 pm

Yet Stephen Harper still seen as best leader to represent this country on the world stage

September 28, 2015 – As Canada’s main political party leaders prepare to square off in a debate on foreign affairs and international issues, Canadians themselves are twice as likely to say this country’s reputation has worsened over the last decade as improved.

Remarkably, in spite of this view, they still choose Stephen Harper as the leader best suited to represent Canada on a number of key foreign issues, including terrorism and trade.

Those are among the findings of the latest public opinion poll from the Angus Reid Institute canvassing this country’s standing on the world stage, political leadership and international priorities.

Key Findings:Angus Reid Institute

Part 1 – Key Foreign Policy Issues:

Pipeline Politics:

As would-be Democratic nominee Hillary Clinton’s rejection[1] of Keystone XL re-ignites debate over the pipeline on this side of the border, this Angus Reid Institute survey finds the country generally divided, with 53 per cent in favour and 47 per cent opposed.

The divisions are notably regional: support for the pipeline is highest in Alberta where it has the backing of three quarters of respondents (76%), followed by equally commanding majority support in Saskatchewan (74%). Opposition is greatest in Quebec (57%), BC (49%), and Ontario (48%).

When viewed along political lines, supporters among two out of three main parties are unequivocal in their opinions:

Angus Reid Institute

As evidenced above, Conservative Party of Canada (CPC) supporters find themselves in lockstep with party policy: the Harper government has been strongly pro-Keystone XL. It’s a stance that at times has been a source of tension between Ottawa and Washington DC, but nevertheless a winner with his party’s base.

But pipeline politics get a little trickier on the left-of-centre flank for Liberal (LPC) leader Justin Trudeau and New Democratic Party (NDP) leader Thomas Mulcair:

The ISIS Mission:

Parliament first voted[2] to approve Canada’s combat mission against the Islamic State (ISIS) nearly one year ago, in October 2014. At the end of March[3], the Conservatives doubled down – using their majority in the House of Commons to widen the mission to Syria, in addition to Iraq, and extend it for a year. As an election issue – the lines drawn between the parties earlier this spring remain essentially unchanged:

Overall, Canadians support continuing the current mission, though once again, the cleavages cut along political lines, indicating a clear winner for the Conservative party among its base and the electorate at large:

Angus Reid Institute

Syrian Refugee Crisis:

The Angus Reid Institute also asked Canadians to choose their preferred party proposal on Canada’s response to the Syrian refugee crisis.

As with all other policy questions, the specific proposals were presented by the Institute to respondents without a party name attached. In this context:

Angus Reid Institute

Part 2 – The Big Face-Off: What should Canadian foreign policy be about?

Canadians have a clear preference when it comes to how their country should approach foreign affairs. When asked to choose between three broad priorities Canada might have in this arena, more than half (57%) choose “building better trade ties with international partners.”

Trade is almost twice as popular as the next most-chosen option: “Being a leader on foreign aid and humanitarian causes” (31%), which is, itself, nearly three times as popular as “focusing on military preparedness and presence on the world stage” (12%).

The preference for trade is strongest among those who intend to vote Conservative (65%), but it crosses party lines:

Angus Reid Institute

Given that the public’s priority is building better trade ties, it might be expected that the proposed Trans-Pacific Partnership – a 12-nation trade deal currently being negotiated between Pacific Rim countries, including Canada – would command a large amount of popular attention and debate.

This is not the case, however, as this poll finds that nearly half of Canadians (47%) either don’t know enough about the deal or don’t have an opinion on it – a total statistically unchanged from April, when ARI last asked about the TPP[4].

Among those who do have an opinion on the trade deal, support has actually eroded over the last five months, with 33 per cent of Canadians now saying they support it, down from 41 per cent in April. In the same time, opposition to the TPP has roughly doubled, from 11 per cent in April to 21 per cent now.

Part 3 – Canada and the World: Reputation and Political Leadership:

Canada’s place on the World Stage:

A common narrative when it comes to Canada’s standing in the global realm and the long march to Election 2015 has been opposition party criticism[5] suggesting this country’s reputation has been badly tarnished during the Harper years, having become too militaristic and, as former Liberal Prime Minister Jean Chretien recently opined, “cold hearted[6]”.

Canadian opinion reflects such sentiment. Indeed, looking back over the last ten years, respondents say this country’s reputation is “worse now” than better by a margin of two-to-one (41% versus 21%):

To facilitate easy comparisons, a “momentum score” subtracts the percentage who say Canada’s place in the world has worsened from the percentage who say it has improved. Thus, higher scores denote a more positive assessment, and lower negative scores a more negative outlook.

And once again, we note major differences in opinion by political preference:

Angus Reid Institute

But beyond the simple but telling answer on the issue of “reputation” – how Canadians see their country performing on certain metrics in relation to others in the world represents something of a study in contrasts:

On Leadership, it’s advantage Harper:

While Canadians feel their country’s reputation around the world has gotten worse on Stephen Harper’s watch, they’re not convinced either of his opponents in this election would be a better representative on the global stage.

Asked to choose which leader would best represent Canada at a variety of international gatherings, respondents are more likely to choose Harper on each of the following:

Mulcair is the choice of more Canadians than the other leaders on:

Angus Reid Institute

Some of Harper’s appeal on these questions can be attributed to the strength of his base. In each of the scenarios in which he leads, more than 90 per cent of those who intend to vote Conservative choose him as the best leader. In contrast, Mulcair and Trudeau are the choice of fewer than 80 per cent of their own partisans on each of these questions.

That said, in an election where the Conservatives have painstakingly built a campaign narrative on Harper’s strength on the economy – and where he has arguably failed to claim the high ground[8] – one may wonder if his party and strategists chose the wrong issue to highlight.

Part 4 – Foreign Policy Showdowns

In addition to the ballot question on Canada’s foreign policy focus, this ARI study asked a series of either/or questions relating to foreign policy and party promises offered up in this election campaign. Here is how Canadians respond (for findings by age, region etc., please see detailed tables at angusreid.org[9]):

When it comes to the military mission against the Islamic State (ISIS) in Iraq and Syria:

Canada should continue its current participation in the mission which includes sending CF-18s to fly raids over Iraq and Syria

Canada should pull its equipment, funding and military personnel out of the fight against ISIS



On the question of Canada’s involvement in the bombing campaign against ISIS, three-in-five respondents (61%) believe the country should continue sending its CF-18s to the region. Conservative Party supporters are overwhelmingly in favour of continuing the mission (87% choose this option), while Liberal and NDP supporters are split on the issue (52% LPC in favour; 54% NDP opposed).

On the proposed Keystone XL oilsands pipeline between Alberta and the US Gulf Coast:

The Canadian government should support the pipeline

The Canadian government should oppose the pipeline



Would-be CPC voters overwhelmingly would prefer for the government to support the Keystone XL pipeline (81%), while NDP supporters almost as overwhelmingly say the government should be opposed (69%). On this question, Liberals occupy the middle ground, with 50 per cent saying government should support the pipeline and 50 per cent opposed.

Regionally, support for Keystone is strongest in the oil-producing provinces of Alberta (76%) and Saskatchewan (74%). Quebecers are least supportive, with 43 per cent saying government should support the pipeline and 57 per cent saying it should be opposed.

This question also splits along gender and age lines. Majorities among women (53%) and young Canadians (57% of those aged 18 to 34) say government should oppose the pipeline. Men (59%) and older Canadians (62% of those over age 55) say government should support its construction.

On our position regarding the Middle East:

Canada should stand out as one of Israel’s main allies

Canada should instead emphasize the peaceful co-existence of two independent states (Israel and Palestine)



The idea that “Canada should stand out as one of Israel’s main allies” is part of the Conservative election platform[10], but even a majority of CPC supporters (58%) choose the other option in this face-off. Liberals (88%) and New Democrats (86%) overwhelmingly prefer Canada emphasizing the peaceful coexistence of Israel and an independent Palestine to Canada standing out in its support for Israel.

On military priorities in general:

Canada should be focused on peacekeeping

Canada should be focused on combat preparedness



The role of the Canadian Forces should be primarily related to peacekeeping, according to roughly three-quarters (74%) of respondents. This sentiment is strongest in Quebec, where 84 per cent feel this way. It’s weakest in Alberta, but still a robust 62 per cent preference for peacekeeping to combat.

Among Conservatives, the split is more even, with 53 per cent preferring peacekeeping and 47 per cent favouring combat preparedness. Liberals and New Democrats strongly prefer peacekeeping (82% and 84% choose it, respectively).

When it comes to foreign aid should Canada:

Raise foreign aid to 0.7% of GNI

Keep foreign aid at 0.24% of GNI



The NDP is proposing to raise Canada’s foreign aid contributions from 0.24 per cent of Gross National Income, to 0.7 per cent, or about $15 billion a year. This is a non-starter with most Canadians, as evidenced by the three-quarters (73%) who think the contributions should stay as they are. That said, the move is more popular among younger people, and those with university educations (see comprehensive tables linked below).

Click here for the full report including tables and methodology[11]

Click here for the questionnaire used in this survey[12]

Click here for comprehensive data tables[13]

Shachi Kurl, Senior Vice President: 604.908.1693

Image Credit: Yooperann

  1. rejection: http://www.theguardian.com/environment/2015/sep/22/hillary-clinton-opposes-keystone-xl-pipeline
  2. first voted: http://www.cbc.ca/news/politics/isis-mission-mps-approve-canada-s-air-combat-role-1.2790189
  3. At the end of March: http://news.nationalpost.com/news/canada/canadian-politics/parliament-votes-149-129-to-widen-canadas-mission-against-isis-to-syria-and-extend-it-for-a-year
  4. when ARI last asked about the TPP: https://angusreid.org/trans-pacific-partnership/
  5. opposition party criticism: http://www.cbc.ca/news/canada/montreal/jean-chretien-stephen-harper-ashamed-1.3225673
  6. cold hearted: http://www.theglobeandmail.com/globe-debate/canada-must-reclaim-its-role-as-a-world-leader/article26337462/
  7. international media: http://www.economist.com/news/americas/21664208-canadians-see-themselves-global-benefactors-fact-they-have-been-pinching
  8. arguably failed to claim the high ground: https://angusreid.org/election-2015-economy-september/
  9. angusreid.org: https://www.angusreid.org/
  10. part of the Conservative election platform: http://www.thestar.com/news/canada/2015/06/23/federal-election-2015-what-the-parties-are-promising.html
  11. Click here for the full report including tables and methodology: https://angusreid.org/wp-content/uploads/2015/09/2015.09.28-Foreign-Affairs-promises.pdf
  12. Click here for the questionnaire used in this survey: https://angusreid.org/wp-content/uploads/2015/09/2015.09.28-Canada-and-the-World.pdf
  13. Click here for comprehensive data tables: https://angusreid.org/wp-content/uploads/2015/09/Foreign-Release-Tables.pdf
  14. shachi.kurl@angusreid.org: mailto:shachi.kurl@angusreid.org

Source URL: https://angusreid.org/election-2015-foreign-policy/