Alcohol Preferences

When it comes politicians and their quest for high ground with voters, there are arguably few strategies more heady or intoxicating than promoting easier access to alcohol.

But do tactics such as promising buck-a-beer – as Ontario Premier Doug Ford has done – or promoting craft breweries – as Alberta Premier Rachel Notley has be known to do – really tip tipsy voters to the Ontario Conservatives or Alberta NDP respectively? Or, does it leave politicos in a glass-half-empty place?

This was the frothy topic of research the Angus Reid Institute undertook, finding that while seemingly crowd-pleasing liquor policies may be quaffable for all – they may actually do relatively little to brew targeted support among specific segments of the voting population.

To read the full report, click here.

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