partners

The Project

In partnership with CHIMP Charitable Impact Foundation, the Angus Reid Institute has launched a four-part study on Canadians' behaviours and attitudes towards charity. Throughout the series we will ask Canadians for their perspectives on an array of issues. From #GivingTuesday, to Corporate sponsored giving, to Millennial engagement, to the giving habits of new Canadians.

The Reports

The Giving Gap: What stops Canadians from donating more to charitable organizations?

Legitimacy, effectiveness of charities a significant driver of why those who want to give more, don’t November 28, 2017 –

Black Friday and Charity: Are retailers really helping out or just cashing in?

Two-in-three Canadians say they’ve made a point-of-sale donation of $1 or $2 in the last year November 24, 2017 –

Millennials and Giving: Finances, lack of confidence prevent many young people from donating to charity

Most under 35 view sharing or liking posts on social media as at least ‘fairly meaningful’ support December 6, 2017

About the Partners

About CHIMP:

CHIMP (Charitable + Impact) is an online giving platform for Canadians that makes it easy to support any charity in Canada, raise money with others, and track impact over time. CHIMP has helped over 90,000 Canadians donate close to $250 million to 1000s of charities nationwide.

About Angus Reid Institute:

The Angus Reid Institute (ARI) was founded in October 2014 by pollster and sociologist, Dr. Angus Reid. ARI is a national, not-for-profit, non-partisan public opinion research foundation established to advance education by commissioning, conducting and disseminating to the public accessible and impartial statistical data, research and policy analysis on economics, political science, philanthropy, public administration, domestic and international affairs and other socio-economic issues of importance to Canada and its world.